Media Planning & Buying
Media Planning and Buying becomes the first line of defense while launching any new marketing campaign. We, at Glad We Met rely on in-depth market research to determine relevant media channels for your brand. We ensure your ads are placed strategically and capture the right audience at the right time.
Our exceptional negotiation skills guarantee a profitable ad space within the budgeted amount.
We follow a 5 step process while making decisions for media planning and buying:
Identify the key objectives and goals of your brand’s campaign
Conduct extensive market research to identify target audiences.
Generate creative content for relevant media channels to engage the audience
Buy advertisement spaces through skilled negotiation
Analyze and monitor ad performances